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Revitalising stroke awareness for PHE

Challenge

The Act FAST campaign has been a long-running success – but we needed to update the presentation for a modern audience on social media.

We were tasked with quickly re-editing and re-purposing footage from an existing TV campaign to live and be impactful in a new medium.

Solution

This was a simple brief but a tricky challenge, as the raw files were not available – our editors and motion graphics team had to work to make sure the desired message still worked in its new format.

The end result is an old campaign given new life, working closely with the government to guarantee their needs were met on budget, on time.